Aug 24, 2011
Originally developed by Union Swiss in 1987, the Bio‑Oil formulation was the brainchild of scientist Dieter Beier, the owner of Union Swiss at the time. His experience developing skincare products in the 70’s and 80’s was that oil worked best as a base for skincare products, especially those that included vitamins and plant extracts. Creams and lotions, which have water as their main ingredient, did not seem to have the same efficacy. Following his instinct, he launched Bio‑Oil onto the market as a “skin tonic”.
Convincing people to buy the product proved challenging. Not only was Bio‑Oil a multi-use product when almost every other product was single-use, but oils were perceived to be greasy, and not skin-friendly like creams. Bio‑Oil however developed an intensely loyal following over the years with those who ventured to try it, and Union Swiss began receiving passionate feedback about how this “skin tonic” had worked for any number of skin concerns.
Ownership of Union Swiss changed hands in 2000 and the new owners, on reading the Bio‑Oil testimonials, commissioned independent trials on the product. The results quickly verified what users had been saying and backed with this evidence, Union Swiss began rolling out the product in 2002.
Read My personal review of this product before going to the shop next to get yours. And even the biggest and most expensive stores do have fake products without knowing it, beware.
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